San Francisco, CA – April 28, 2022: Zeta, a banking tech unicorn and provider of next-gen credit card processing, has been named Aite-Novarica’s 2022 Retail Banking Fintech of the Year. Zeta was selected from amongst a large pool of nominations by banking industry stakeholders and analysts at the Aite-Novarica Group.
“We are thrilled to be chosen as the winner of Aite-Novarica Group’s Retail Banking Fintech of the Year 2022,” said Bhavin Turakhia, co-founder and CEO of Zeta. “Zeta is fundamentally changing what is possible for credit card issuers with our cloud-native, 100% API coverage, and modern processing stack. We are seeing a tremendous reception to our solution from US issuers and looking forward to accelerating our go-to-market even further this year.”
The winners were chosen based on the level of innovation, type and number of customer challenges solved, and the long term market impact and influence made so far.
“Zeta is not only one of the newest processing platforms to hit the global stage, but its cloud-native design allows it to meet the needs of both small and large financial institutions and fintechs. It makes sense that voters chose them as Aite-Novarica Group’s Retail Banking Fintech of the Year,” said David Shipper, Strategic Advisor, Retail Banking & Payments, Aite-Novarica Group.
To congratulate and officially announce the winners, Aite-Novarica Group is hosting a webinar including a panel discussion with the winners. Details of the webinar are as follows:
Zeta helps issuers launch next-gen card programs with its cloud-native and fully API-enabled stack that includes processing, issuing, lending, core banking, and many other capabilities. Zeta has 1400+ employees with over 70% in technology roles across locations in the US, UK, Middle East, and Asia. Globally, eight issuers and 30 fintechs have issued 15M+ cards on Zeta’s platform. Zeta has raised $280 million from Softbank Vision Fund 2, Mastercard, and other investors at a $1.5 billion valuation. Visit us at or follow us on and